Privacy Policy.
Pragmatix
Last updated: February 2026
1. Introduction
Pragmatix ABN 69 297 089 181 ("Pragmatix", "we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website at www.pragmatix.com.au ("Website").
We handle your personal information in accordance with the Australian Privacy Principles ("APPs") contained in the Privacy Act 1988 (Cth) ("Privacy Act").
If you use one of our products, additional product-specific privacy policies apply:
- Pragmatix Advisory Portal: portal.pragmatix.com.au/privacy
Please read this policy carefully and contact us if you have any questions.
2. Information We Collect
2.1 Information You Provide
Contact form enquiries:
When you submit an enquiry through our Website, we collect your name, email address, subject, and message content. This information is sent to us by email and is used solely to respond to your enquiry.
Meeting bookings:
When you schedule a consultation through our online booking system, your name, email address, and meeting preferences are collected. Booking data is processed within our Australian Microsoft Azure environment.
Product registration of interest:
When you register interest in one of our products, we collect your name, email address, and organisation details.
2.2 Information Collected Automatically
Analytics data:
We use Google Analytics 4 to understand how visitors use our Website. This collects information including page views, browsing behaviour, device type, browser type, referring website, and interaction patterns in a pseudonymised form.
Technical data:
When you visit our Website, we automatically collect your IP address, browser type and version, device type, operating system, time zone, and access timestamps.
Third-party services embedded on our Website:
- Google Fonts: We use Google Fonts to display text on our Website. When pages load, your IP address and page referrer are transmitted to Google.
- Google Maps: We embed Google Maps on our contact page. Your IP address and viewing behaviour are transmitted to Google when this content loads.
2.3 Cookies and Similar Technologies
Our Website uses the following cookies:
- Google Analytics cookies: Used to understand Website usage patterns. You can opt out by installing the Google Analytics Opt-out Browser Add-on.
- Essential cookies: Used for basic Website functionality.
We do not use third-party advertising or tracking cookies.
Most browsers allow you to refuse or delete cookies through their settings. Disabling cookies may affect your experience on our Website. For more information about cookies, visit www.allaboutcookies.org.
3. How We Use Your Information
We use the personal information we collect to:
- Respond to your enquiries and communicate with you about our services
- Schedule and manage consultations and meetings
- Process registrations of interest in our products
- Understand how visitors use our Website so we can improve it
- Monitor and maintain the performance and security of our Website
- Comply with our legal obligations
We will not use your personal information for direct marketing unless you have consented to receiving marketing communications from us. You may opt out of marketing communications at any time by contacting us.
4. How We Share Your Information
4.1 Service Providers
We share information with the following third-party service providers who assist in operating our Website:
| Provider | Purpose | Data Processed | Location |
|---|---|---|---|
| Microsoft Azure | Website hosting, contact form processing, meeting bookings | Contact form submissions, booking data | Australia East (Sydney) |
| Analytics, fonts, maps | Browsing data, IP address, page referrer | United States |
These providers are contractually obligated to protect your information and use it only for the purposes we specify.
4.2 Other Disclosures
We may also disclose your personal information to:
- Professional advisers: Our accountants, lawyers, or auditors where reasonably required
- Regulatory authorities: Where required by law or in response to lawful requests by public authorities
We do not sell or rent your personal information to third parties.
5. Overseas Disclosure
Our Website infrastructure and business systems are primarily hosted in Australia through Microsoft Azure (Australia East region).
However, some personal information is processed overseas in the following circumstances:
- Google Analytics, Google Fonts, and Google Maps process data in the United States. This includes browsing behaviour, IP addresses, and page referrer information.
- Website hosting uses Microsoft Azure in the United States (West US 2) for serving web pages. Contact form submissions pass through this infrastructure transiently but are not stored there — they are delivered to our Australian Azure environment by email.
We do not store your personal information overseas. This overseas disclosure is made in accordance with APP 8.
6. Data Security
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. Our security measures include:
- Encryption in transit: All connections to our Website use HTTPS/TLS.
- Security headers: Content Security Policy (CSP), HTTP Strict Transport Security (HSTS), and other protective headers are configured on our Website.
- Access controls: Restricted access to our hosting infrastructure.
While we take reasonable precautions, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee the absolute security of your personal information.
7. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law:
- Contact form enquiries: Retained for the duration necessary to respond to your enquiry and for a reasonable period afterwards for follow-up purposes, typically no longer than 12 months.
- Meeting booking data: Retained within our Australian Azure environment in accordance with our business records retention practices.
- Analytics data: Retained in accordance with Google Analytics' default retention settings (14 months).
8. Your Rights
Under the Australian Privacy Principles, you have the right to:
8.1 Access
You may request access to the personal information we hold about you. We will respond to your request within 30 days. There is no charge for making a request, although we may charge a reasonable fee if your request requires substantial effort to fulfil.
8.2 Correction
If you believe any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, you may request that we correct it.
8.3 Complaints
If you believe we have breached the APPs, you can lodge a complaint with us. We will acknowledge your complaint within 5 business days and aim to resolve it within 30 days. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC).
8.4 Opt-Out
You can opt out of marketing communications at any time by contacting us directly.
You can opt out of Google Analytics data collection by installing the Google Analytics Opt-out Browser Add-on.
9. Third-Party Links
Our Website contains links to third-party websites, services, and platforms. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies before providing any personal information.
10. Children's Privacy
Our Website is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, products, or legal requirements. We will publish the updated policy on our Website with a revised "last updated" date. We encourage you to review this policy periodically.
12. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or want to make a complaint about how we have handled your personal information, please contact us:
Pragmatix
- Website: www.pragmatix.com.au
- Email: info@pragmatix.com.au
- Phone: +61 7 3236 7079
Office of the Australian Information Commissioner (OAIC)
If you are not satisfied with our response to a privacy complaint, you may contact the OAIC:
- Website: www.oaic.gov.au
- Phone: 1300 363 992
- Email: enquiries@oaic.gov.au
- Post: GPO Box 5218, Sydney NSW 2001
